Recognizing the most innovative products in the concrete and masonry marketplace.
The Innovative Product Awards program allows manufacturers and service providers to showcase their most advanced solutions available today in the concrete and masonry industries. There are two award categories, Industry Choice and Experts' Choice, and the program features 25 product categories. The program will feature many items on exhibit during the 2026 World of Concrete in Las Vegas, January 20-22. Industry professionals will have the opportunity to vote for the most innovative solutions. Additional benefits include an IPA icon added to your online booth profile listing, a direct link to the IPA voting platform to promote to your customers, company included in a Quick List of participating exhibitors on the WOC Mobile App and WORLD OF CONCRETE website to promote to your customers.
The awards program will be promoted pre-show, during the event and post-show to the World of Concrete and WOC audiences. Coverage will include entry list, voting and winners promotions in newsletters, on social media and via the website.
* This program is open to only WOC 2026 Exhibitors.
How to Enter!
1. Contact your account executive to learn more about the program and to sign up.
2. Pay the required entry fee.
3. Submit your product or service through the entry form provided.
Deadlines & Important Dates
Deadline to purchase your entry: 11/28/25
Deadline to upload/submit your entry/entries: 12/12/25
Voting opens online 1/7/26 through 2/9/26
Winners announced 2/26/26
PRICING
New Product Zone & IPA Package: $2,620
Includes one product featured in the digital New Product Zone, one IPA entry in a single category. Includes VOTE HERE floor graphic (2' W x 2' H).
IPA Entry Fee: $1,595 - Includes one IPA entry only.
Includes VOTE HERE floor graphic (2' W x 2' H).
Additional VOTE HERE floor graphics: $350
Award Program Details *
Industry professionals will vote in each category on products and services that are entered into the program for the Industry Choice award. Experts' Choice winners will be selected by World of Concrete editors and industry experts.
Winners will receive a high-res logo and icon to use online/social, along with a digital certificate (to post online or print), and official press release marketing efforts.
The product categories are noted below along with suggested applicable products & technologies:
- Estimating, Project Management, Timekeeping
Technologies that enable contractors to plan, execute, coordinate, and monitor job site activities.
- Design / BIM
Technologies that allows contractors to design, evaluate and monitor a construction project. - Mix Design Software
Technologies that allows producers to evaluate, monitor, measure the effectiveness of concrete recipes. - Safety Equipment
Equipment, supplies, and technologies contractors and producers use to increase jobsite safety. - Site Prep Equipment
Equipment, materials, and technologies contractors use to prepare a site prior to concrete placement. - Work Truck Equipment and Mgmt Software
Commercial vehicles, truck bodies, truck equipment, trailers and accessories. - Automated Construction Equipment
Innovations that are adapting new technologies to common construction operations. - Material Handling Equipment
Equipment, tools, and systems designed contractors use to handle, protect, store, and move materials and products on a jobsite. - Placing Tools and Equipment
Tools and equipment used to place, strike, screed fresh concrete. - Formwork and Shoring
Systems designed to support fresh concrete. - Reinforcement
Materials embedded into fresh concrete or applied to masonry wall systems that form a matrix to resist forces, such as bars, wires, strands, fibers, or other slender elements - Repair Materials
Materials used to reconstruct, renew, concrete and masonry parts of an existing structure for the purpose of its maintenance or to correct deterioration, damage, or faulty construction. - Waterproofing
Materials incorporated in fresh concrete, positioned in concrete elements, or applied to hardened concrete to increase the structures imperviousness to water in either liquid or vapor state. - Coatings
Materials designed for use on concrete slabs during placement that protect, cure, extend jointing, and create special industrial floor surfaces. - Concrete Slab Materials
Admixtures, floor systems, joints. - Sustainable Concrete Materials
Materials that help decrease a project's carbon footprint in either fresh or hardened concrete. - Masonry Equipment
Equipment used by contractors to mix mortar, position materials, clean walls on job sites. - Masonry Materials
Materials, admixtures, and supplies used in the construction of vertical wall structures. - Hardscape Materials
Materials used in the construction of outdoor spaces, including pavers, segmental retaining wall systems, paving stones, outdoor lighting, and fire elements - Repair/Demolition Tools & Equipment
Equipment, tools, and systems contractors use to repair hardened concrete or masonry. - Surface Prep
Equipment used to prepare concrete/masonry surfaces for repair. - Decorative Concrete Materials
Materials applied to fresh and hardened concrete to color and texture. - Decorative & Polishing Equipment
Equipment, tools, and attachments used to treat fresh concrete, overlays, or hardened concrete surfaces. - Precast and Block Production
Equipment, systems, and supplies used to cast or manufacture concrete elements. - Ready-mixed Concrete Equipment
Equipment, systems, and supplies used to produce, batch, and deliver fresh concrete.
* If a category has less than two entries, the category will not included in the award program, and the entry may be moved to another category with similar entries. You may enter more than one product in a category. You may not enter the same product in multiple categories.