Marketing Manager, Hanley Wood FOR IMMEDIATE RELEASE
Outstanding results were achieved from the recycling program implemented at this year’s World of Concrete. Hanley Wood, LLC and Freeman indicate that 81% of the post-show waste collected at World of Concrete was diverted from local landfills and recycled. In addition to the typical materials used at shows, WOC also contends with concrete walls and slabs poured for demonstrations. The concrete used was also
recycled at the close of the show.
“World of Concrete is pleased to be taking an active role in this effort to recycle postshow waste and concrete. We are taking this proactive approach in cooperation with Freeman, who has been a valuable resource in orchestrating this effort,” stated World of Concrete Director Tom Cindric.
“Hanley Wood came to us in search of ways they could make World of Concrete more ecofriendly. It took some creative research, but we were very excited to find a recycling company, Evergreen Recycling, that could partner with us to produce such impressive results,” notes Martin Moggre, Vice President, Sales Administration, Freeman.
In addition to this postshow effort, WOC also featured GREENSITE, a new green build area, located in the South Hall, Level 2. In this high traffic area, exhibitors showcased green build technologies and products along with interactive displays, video presentations, and valuable information on this growing topic of concern for the commercial and residential construction industries.
“Working with Evergreen Recycling this year has created an important program that we hope to utilize with other Hanley Wood shows in 2008 and beyond,” adds Cindric.
About Hanley Wood
Hanley Wood, LLC, is the premier media company serving housing and construction. Through four operating divisions, the company produces award-winning magazines and Web sites, marquee trade shows and events, rich data and custom marketing solutions. The company also is North America’s leading publisher of home plans. Hanley Wood Exhibitions (Dallas) conducts 17 trade shows, including World of Concrete, one of the top 20 trade show events in the country.
Founded in 1976, Hanley Wood is a $250 million company owned by affiliates of JPMorgan Partners, LLC. CCMP Capital Advisors manages the Hanley Wood investment for JPMorgan Partners.
Freeman is the world's leading provider of integrated services for face-to-face marketing events including expositions, conventions, corporate events, and exhibits. The company is headquartered in Dallas, Texas, and has offices in 41 cities across North America. Freeman produces over 3,900 expositions annually including 100 of the largest 200 U.S. trade shows, and over 10,000 other events worldwide. Founded in 1927, the company remains privately held by the Freeman family as well as the fulltime employee owners through an Employee Stock Ownership Plan (ESOP). Visit www.freemanco.com.